Television Style: Copyright Statement

The images/videos from television programs on Television Styleare used for critical, teaching, and scholarship purposes. It is our understanding of Section 107 “Limitations on Exclusive Rights: Fair Use” of U.S. copyright law that these purposes constitute “fair use” of copyrighted material.

We believe that our use of television images/videos passes the “Four Factor Fair Use Test” that encapsulates the main provisions of Section 107. Moreover, we believe that the arguments made in favor of fair use in Kristin Thompson’s “Fair Usage Publication of Film Stills” should also apply here.

However, we do not wish to infringe upon any copyrights. If you are a copyright holder and you believe our use of an image/video infringes upon your copyright, please notify us and we will immediately remove that image/video from Television Style.

Process for Notification of Claimed Infringement

As per the Digital Millennium Copyright Act of 1998 (512(c)(3)(A)(i-vi)):

  • A notification of claimed infringement must be a written communication
    provided to the designated agent of a service provider that
    includes substantially the following:
    • (i) A physical or electronic signature of a person
      authorized to act on behalf of the owner of an exclusive
      right that is allegedly infringed.
    • (ii) Identification of the copyrighted work claimed
      to have been infringed, or, if multiple copyrighted
      works at a single online site are covered by a single
      notification, a representative list of such works at that
    • (iii) Identification of the material that is claimed
      to be infringing or to be the subject of infringing activity
      and that is to be removed or access to which is
      to be disabled, and information reasonably sufficient
      to permit the service provider to locate the material.
    • (iv) Information reasonably sufficient to permit
      the service provider to contact the complaining party,
      such as an address, telephone number, and, if available,
      an electronic mail address at which the complaining
      party may be contacted
    • (v) A statement that the complaining party has
      a good faith belief that use of the material in the
      manner complained of is not authorized by the copyright
      owner, its agent, or the law.
    • (vi) A statement that the information in the
      notification is accurate, and under penalty of perjury,
      that the complaining party is authorized to act on
      behalf of the owner of an exclusive right that is allegedly

For purposes of notification, the designated agent is:

Jeremy Butler

Journalism and Creative Media Department
The University of Alabama
Box 870172
Tuscaloosa, AL 35487


Jeremy Butler has written about television style for over thirty years, publishing in ScreenCinema JournalThe Journal of Popular Film and Video, and Jump Cut. His textbook, Television, contains the most comprehensive overview of style in television studies. He has taught television, film, and new media at the University of Alabama since 1980.


Jeremy Butler
Professor Emeritus of TV and Film Studies
The University of Alabama
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